Thursday, April 18, 2019

USHCC, AT&T Host Houston Day of Service

Keeping with tradition, Houston-area AT&T employees joined the Greater East End Management District and Keep Houston Beautiful to kick off the U.S. Hispanic Chamber of Commerce (USHCC) 2015 National Convention with their volunteer day of service. Friday morning in Houston was spent helping to beautify and landscape a popular trail, punctuated by remarks from the […]

AT&T Aspire Program Providing Vital Support for Educational Organizations Serving Latino Community

In 2012, AT&T launched its Aspire program, a long-term initiative focused on increasing the high school graduation rate and bolstering career preparedness among students. This year, AT&T has allocated $12.5 million for 30 groups throughout the country dedicated to helping student thrive in the classroom and beyond. Executive Director of Philanthropy at AT&T and President […]

AT&T’s #BetweenTwoWorlds Campaign: A New Way to Connect with Latino Millennials

              This week, AT&T announced it would be expanding The Mobile Movement (TMM) campaign to include an innovative multicultural component known as #BetweenTwoWorlds to connect with a  coveted young, tech-savy, Latino millennial demographic. AT&T has partnered with Virtue, an in-house creative agency of Vice Media, to create bilingual and […]

What is Net Neutrality? It’s a Big Deal for Latinos

By Victor Landa, NewsTaco Not a lot of attention has been given to the issue of Net Neutrality in Latino news circles. But it’s an important issue that took a decisive turn last week and it could affect Latinos and their increasing use of the internet. Here’s the short take: The FCC had a set of rules […]

Verizon, Sprint and T-Mobile Join Forces with AT&T in Their “It Can Wait” Campaign

          The four largest cellphone companies, AT&T, Verizon Wireless, Sprint and T-Mobile will launch their first joint advertising campaign against texting and driving. The cellphone giants, along with roughly 200 other organizations united behind AT&T’s “It Can Wait” slogan, are set to heavily push the campaign this summer. The campaign represents […]

More Efforts to Be Made For Promoting Driving Safety

As the number of deaths and accidents while on the road seem to be increasing, there is more interest to address driving safety to families, with special focus toward Latinos. According to the National Safety Council, 25% of annual driving accidents are related to texting while driving and 333,000 injuries are related to texting while […]

LIN@R Launches First Latino-Focused Research Center

The Latino Information Network at Rutgers University (LIN@R) launched a Latino-focused research center and think-tank today that will provide original research, analysis, and commentary on cultural, social, educational, political, and economic aspects affecting the Latino community. This research center, a project launched in partnership with AT&T, is the first of its kind, and will focus […]

Latinos More At Risk While On the Road

A study by researchers at the University of Michigan reveals that Latino infants and toddlers are 10 times less likely to wear seat belts in cars compared to those of white children. A separate study by the National Highway Traffic Safety Administration (NHTSA) in 2007 found that many black and Latinos have negative attitudes about […]

Comentarios from Maria: “Texting and Driving: More Lethal than Drinking and Driving”

Recently, I heard a tragic report of the death of a young U.S. Marine.  This young man had his whole life in front of him.  He left behind a large group of family and friends.  As a mother of two, these stories really get to me. But what really got me was that this young […]

Texting and Driving: It Can Wait / Textear Y Conducir: Puede Esperar

AT&T will launch a nationwide campaign on September 19, aimed primarily at teenagers. During the session of the Latino Youth Town Hall during the Congressional Hispanic Caucus Institute conference, telephone company AT&T announced the launch of the campaign “Texting and Driving: It Can Wait” AT&T Assistant Vice President of External Affairs, and spokeswoman for the […]